Label for wiphe fruit jam

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This customer received 38 label designs from 6 designers. They chose this label design from SofiaDesignStudio as the winning design.
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Label Design Brief
We need a label design for a new, unique product.
It is a fruit jam. It is our invention.
We need an etiquette/label design for our new product AirFrutta. It is whiping fruits jam in transparent cup. We will have 3 sorts: mango in bright orange colour, strawberry in bright red colour and wild berries in violet
This fruit jam can be wipping with the mixer.
The overrun is up to 100%.
We need a design for this original product.
We have 3 products: mango, strawberry, wild berries.
We are looking for a fruity design. With strong colors. The design must be such that you want to eat the same product.
The product is for wipped desserts, fruity ice cream, pies.
Whipe it at home with simple kitchen mixer.
The size of the label on the side are: 100x55mm.
On top is round, diameter 80mm
Updates
The size of the label are: 100x55mm.On top is round, diameter 80mm Added Monday, February 13, 2017
Target Market(s)
Private customers, housewives, people who like to cook, make dessert, children who like to make ice themselves, etc.
Industry/Entity Type
Product
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name of the product is Air Frutta.
- Maybe you have a better name for this product?