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Logo for an online Student Agency (future UBER/AirBNB for courses/visa applications in Australia)
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This customer received 219 logo designs from 40 designers. They chose this logo design from Logocraft as the winning design.
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A$150
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219 designs
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40 designers
Logo Design Brief
Austudy is a student agency located in Australia. It is not a conventional student agency as potential clients are able to complete and submit online applications for their chosen courses through the web site with little to no assistance from the Austudy staff. Our main target is Spanish speaking people at the beginning, but out multilingual online platform allows anyone around the world to use our services. Our slogans are "Connecting people to courses". Austudy needs a logo that represents what we do, not what we are (no logos with books, pencils, tables or square graduation caps as Austudy is not an education provider). It has to include a symbol plus the name of the business. No busy designs. Please have a look at AirBNB, Apple, Microsoft Word/Excel/Powerpoint logos in order to understand what we want.
Target Market(s)
Students from any country around the word. Initially from Spanish speaking countries.
Industry/Entity Type
Business Service
Logo Text
AuStudy or AUStudy or AUSTUDY
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A symbol that represents what Austudy is plus the name of the business. It also has to be easy to be drawn and used as an icon.
Nice to have
- A concept related to the business. Here are some examples of concepts, but don't limit your creativity only to them: Connection, Link, Automation. Australia es normally associated to kangaroos and koalas. However, there are other symbols that identify the country and are not overused for logos: boomerangs (aboriginal item), Commonwealth star (7-point star), Southern Cross
Should not have
- Typical Australian Kangaroo road signs, square graduation caps. NO PLANE TEXT IN DIFFERENT COLOURS as this can be done on Microsoft Word by anyone. Aboriginal flag. Opera House. Harbour Bridge. UK flag.
