• US$150

• 114 designs

• 40 designers

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Logo Design Brief

We need to create a logo for a product called: Premium Sunscreen. There will be 2 versions of the logo:
1) Logo that includes a sun and the words: Premium Sunscreen
2) Logo that includes a sun, the words: Clearwater Beach, and below that, the words Premium Sunscreen
This logo will be used on the products' website, letterhead, business cards and product packaging.
When the logo is complete, we will immediately need business cards and product packaging designs.

Target Market(s)

Tourists in Florida staying at Florida hotels and buying sunscreen from hotel gift shops, convenience stores and from sales people on the beach.

Industry/Entity Type

Skin Care Product

Logo Text

1) Premium Sunscreen 2) Clearwater Beach Premium Sunscreen

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A sleek sun design that will work together with the logo on packaging.
• A high-end look and feel.
• Must work on white, blue and yellow backgrounds.
• Sunscreen with SPF is considered an over the counter drug. The logo should convey that this is a healthy product.
• The logo should look like that of a premium cosmetics product.

Should not have

• Should not look cartoony or childish.

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