Upmarket design for an Aussie strategic consulting practice

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This customer received 103 logo designs from 26 designers. They chose this logo design from Triple22A as the winning design.

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  • Closed - Design Selected
  • Bundled Project 2

Logo Design Brief

I need an upmarket and innovative brand identity for my strategic consulting practice. This includes logo, stationery, business card and web design

Company name: Landmark Consulting Group Pty Ltd

Services: strategic consultancy in the areas of investment, migration, business outsourcing and legal advisory

Target markets: small sized investors ($800k to $1.5M) in Vietnam and China, and small businesses (less than $5M) in Australia

Look And Feel: (most important characteristics come first)
Credible, Upmarket, Professional, Bold, Catchy, Creative

Company tag lines: This is just to give you some ideas of the core values of the business:

"Your strategic confidant"
“Your bridge to the world of opportunities”

REFERENCE: please see www.bowergroupasia.com. This is my ideal brand identity. They use the ginkgo leaf - a simple yet tangible and meaningful symbol that represents their business value and culture

These are just for your consideration, you can have your own ideas as long as the logo has the look and feel described above.

Thank you!

Info Icon
Updates

For business card design:I'd like a 2 sided card with one side has the barcode link to company website. The other side contains contact details and logo. Also, I'd like a special card size other than the normal size: smaller but big enough not to lose it, and it intrigues people to look up company details. Look & feel is same with logo. Thank you Added Tuesday, January 17, 2017

Project Deadline Extended
Reason: .
Added Friday, January 20, 2017

Industry/Entity Type

Business

Contact Information for Business Card

One side has barcode link to company website. The other has company logo and contact details. I'd like a unique card size that intrigues people to turn the card and look up company details. The look and feel characteristics are same with those of the logo

Logo Text

Landmark Consulting Group OR Landmark, whichever suits your design


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Serif
Decorative

Colors

Colors selected by the customer to be used in the logo design:

0555a3
6b449b
ffffff
e34197
ec1f27
f37122
f78f20
ffc214
fbed22

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Please provide 3 designs: one on dark background, one on white background and a simplified design for email signature
Nice to have
  • My clients are both Australians and Asians (Vietnamese and Chinese) so I'd like an Australian brand identity with a touch of Asia. These are my logo ideas:
  • - a lotus with AU design
  • - tree of life in abstract design: enclosed is a design that I'd like to have although it looks a bit dull & plain. If you can find ways to "breathe life" into it itd be great!
  • - growing plant with strong roots
  • Or anything else that you find more suitable, it's not a must :)
Should not have
  • Green. Ive seen some green Landmark logos and I figured that its nice to have something out of the ordinary expectations/imagination

Files
PNG
IMG_0908 Thursday, 19 January 2017 09:16:22
Thursday, January 19, 2017
Payments
1st place
A$150
Total
A$150

Project Deadline
27 Jan 2017 04:40:58 UTC
Project Upgrades
Bundled project(s)
Stationery Design
more information
A$49
Business Card Design
more information
A$39

Language