• US$150

• 108 designs

• 46 designers

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Logo Design Brief

Seeking a logo design for company Airmule. Airmule is a marketplace that enables travelers to sell their luggage space to TSA certified shipping companies. Travelers earn money when they fly, sometimes flying for free, while shippers get 2-3x faster delivery times at 75% lower prices. I've uploaded our current logo, which we won't to improve, and a couple ideas that we like. We want to emphasize the network effect of Airmule with millions of travelers going to/from thousands of cities all over the world the innovation and disruption this can bring to global express delivery. Black is our main color. We're not 100% committed to the blue. We want to show that we are a 'white glove' service. Think Uber over Lyft.

Target Market(s)

24 - 35 year old business and economic travelers

Industry/Entity Type

Travel

Logo Text

Airmule

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Arial, Calibri Light, Raleway, Subway, current font could work

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo that reflects 'network effect', interconnectivity, minimalism, modern design, clean, sleek, use the color black, 'white glove' service.

Nice to have

• I uploaded two concepts I like, but am not married to. I like the idea of a mule or mule head in geometric shapes similar to the Unicorn head. Possibly use the same blue as our current logo, but not 100% necessary. Think more Uber than Lyft. Colors below are a suggestion, not a requirement. Brands we like: Uber, Apple, Angel.co, W hotels, Parker Meridian, The Sea Ranch, Dwell, Travel & Leisure,

Should not have

• Trying to get away from cutesy / whimsical of a lot of 'tech startups' logos.

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Files

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