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Washbag retail Packaging
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This customer received 13 packaging designs from 6 designers. They chose this packaging design from gooddesign as the winning design.
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A$150
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13 designs
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6 designers
Packaging Design Brief
We need a cardboard insert card design for a delicates washbag. The size for front panel would be 9cm wide and height 12cm, then a fold and the back panel would be the same size. This insert is packed into a clear hangsell polybag , and the white mesh washbag is folded up inside. We want to extend our brand using similar fonts , and colours - as shown in the photgraph, the PMS 241 is really our brand colour. But also introduce something appealing a beautiful about the washbag packaging. The washbag itself is a very plain and boring product. I have included an old artwork for the same product - the yellow box which does not suit the range at all. Please note the new packaging is not a box, but an insert card in a poly bag, and there will not be a window.
Updates
Project Deadline Extended Reason: We have extended the deadline to allow more designers to participate and as its our first time using the service. Added Thursday, January 12, 2017
Target Market(s)
Mainly women all ages, Mid range supermarket, lingerie stores, hosiery and stockings stores
Industry/Entity Type
Retail
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- PMS 241 and work with other products in the range
Nice to have
- Something a little more pretty
