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Vanilla - mathematical modeling algorithm - MORE FOLLOW UP WORK - LOOKING FOR RELIABLE DESIGNER
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This customer received 106 logo designs from 28 designers. They chose this logo design from Sujit Banerjee as the winning design.
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€110
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106 designs
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28 designers
Logo Design Brief
I need a logo for a new tool which I am developping independently within my own company. I am crowdsourcing as I will want to design it entirely independently before presenting it to the CEO and the board of directors.
The tool is called "Vanilla" and is a highly automated algorithm that valuates financial products (called derivatives) with mathematical models. The details are not important, but it is called vanilla because of the "easy" products in the industry are called vanilla (more complicated products can not be automated).
Long story short, I need a logo which can/should follow the EY logo colors (cf attached) and if necessary also the fond (although i am keen on changing it a bit, but it should still be associable with the EY logo). One idea is to have the word "Vanilla" written in grey with a thick layer of yellow ice-cream (yellow-grey like the company logo) dripping down. Another thing one could do is to have the V of vanilla as an ice-cream cone. Although this is a corporate world, I would like it to be playful (as the topic is rather "boring").
I would welcome any original ideas outside of what I proposed above. This is the first time we use crowdsourcing and if we like your design (and the service) there are many more opportunities down the pipeline so I suggest taking this attempt serious.
Industry/Entity Type
Finance
Logo Text
Vanilla
Font styles to use
Other font styles liked:
- Same Fond as EY Logo if possible
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The word Vanilla. That's pretty much it. The rest is up to the designer.
Nice to have
- One idea is to have the word "Vanilla" written in grey with a thick layer of yellow ice-cream (yellow-grey like the company logo) dripping down. Another thing one could do is to have the V of vanilla as an ice-cream cone. Although this is a corporate world, I would like it to be playful (as the topic is rather "boring").
