• £425

• 33 designs

• 13 designers

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Web Design Brief

We need a logo design for a new company called 'A Shoe That Fits.' We are developing an application which allows customers to measure their own feet using the phones camera. Once this is completed, the customer will be taken to our website where shoes that match the closest to their feet measurements will be listed.
The method of obtaining the foot measurements will be clear, simple and professional, therefore we want the logo on the website to represent this.
It should also not be abbreviated, but have a distinct feature that can be implemented on the app icon too.
The service is aimed at women aged 14-40, but should not be gender specific I.e not contain colours such as pink/ blue. You can however use the age as the targeted audience.
We have no colour scheme in mind, but it needs to be timeless, yet embody a youthful representation (Black could be a good colour to start from, with a variety of 2/3 more colours.)
The final design should communicate that the service will find you the perfect fitting shoe.

Target Market(s)

Aged between 14-40, middle class, with a passion for online shoe shopping.

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A distinct feature that customers will recognise

Should not have

• Gender related colours/ images