Logo for event production company
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This customer received 273 logo designs from 66 designers. They chose this logo design from Cloud eye as the winning design.
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Logo Design Brief
I am updating this brief as I see designs and my vision becomes more clear. We need a logo designed for a new company that produces weddings outdoors. I'm looking for something primarily text based that is easy to read and not a very fancy script font. While I'm personally drawn to modern logos, I'm a male and this needs to appeal to young women preparing to get married. Ideally, I'd love to find a logo that has some small graphic elements to it as well as the font. It needs to look good in both color and black and white. I want pastel colors and have chosen some colors that appeal to me. These colors are not required as I'm not the expert and want to see different variations of colors. No religious symbols. Ideally, I'd like a long version as well as a version that would be 1x1 format.
Target Market(s)
18-35 engaged women
Industry/Entity Type
Events
Logo Text
Elegant Outdoor Weddings
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Easy to read font without being overly script based. I like simple. I think ELEGANT is the key word for this design. The colors I find that I prefer in the designs I've seen so far are blue, pink, gray, chocolate and yellow in pastel colors.
Nice to have
- Some sort of graphic element would be nice. I think the winning design most likely will have some simple graphic element.
Should not have
- No religious symbols. DO NOT submit designs with 3D drop shadows or gradient. Only on black or white paper so I can compare all equally. I do NOT want to use "EOW" in any way. I do not like outlines of people in any way.