Icon Racing Wheels Logo - forged racing wheels for high end street and race cars

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This customer received 307 logo designs from 61 designers. They chose this logo design from eMARK as the winning design.

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Logo Design Brief

Need a logo for a forged racing wheel company based in Pflugerville, TX (Austin). Icon Racing Wheels makes forged aluminum wheels for high performance street and track cars (Chevy Corvette, Porsche 911, Nissan GTR, Ferrari etc.). Our wheels are designed and engineered for the most demanding track applications as well as anything the street can throw at it. High strength and low weight are the focus of our design and we use high end finite element analysis software and real world testing to verify that our designs can withstand the extreme loads seen on the street and track. Our dedication to engineering and R&D and attention to detail set us apart from the competition. We would like our logo to feature the color blue with orange as well. Attached are logos of some of our competitors for reference as well as a screen shot of one of our wheels. As seen in the picture the lip of our wheel will be engraved with the Icon text and then the center cap that covers the large hole in the center of the wheel will have our logo engraved on it. The font that we currently use is attached as well. Lastly, the logo of another company (Icon Motorsports) that makes motorcycle riding gear is attached to make sure we not too similar.

Target Market(s)

High end automobile owners, weekend warrior track rats, semi-pro and pro race teams

Industry/Entity Type

Racing

Contact Information for Business Card

Big logo on one side and small logo and contact info on other side (name, title, phone, email, address, website)

Logo Text

Icon Racing Wheels


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Other font styles liked:
  • font file attached

Colors

Colors selected by the customer to be used in the logo design:

0455a3
f78f20
000000
ffffff

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Should not have
  • Small intricate details in the logo that would be hard to engrave on the wheel

Files
Download all files - 1.8 MB
JPG
PNG
CCW Logo Monday, 14 November 2016 19:52:56
Monday, November 14, 2016
JPG
JPG
JPG
HRE Logo Monday, 14 November 2016 19:52:57
Monday, November 14, 2016
JPG
PNG
PNG
Wheel Monday, 14 November 2016 19:52:57
Monday, November 14, 2016
Payments
1st place
US$260
Participation payments x 4
US$10
Total
US$300

Project Deadline
19 Nov 2016 23:21:18 UTC
Project Upgrades
Bundled project(s)
Business Card Design
more information
US$39

Language

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