• US$150

• 264 designs

• 47 designers

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Logo Design Brief

We need a logo design for our start up "oh aldo".

Our initial product is a 100% Australian sheepskin flat teddy bear.
Our bears will be the best on the market - made from beautiful silk and soft sheepskin and will be primarily be given as a gift to new/pregnant mothers as a sleep comforter for their baby.

As the main customers are envisaged to be women aged 25-40 purchasing the bears as gifts, we'd like to explore a way to make the branding and other collateral irresistible.

Please NO logos with cute teddy bear shapes and babies, and NO logos that look corporate or like a big retail store. Preferably all black in colour and no 3d.

We are after a minimalist logo that embodies "luxury", "soft", "trustworthy". See the attached mood board.

We like the following styles:

Style 1: Minimalist font like the brands Aesop / Herbivore / Bahen and Co / Mecca Cosmetica / Marimekko / Little Cottonwood / The Horse / OYOY / Father Rabbit

Style 2: Custom script font like Ouef NYC / Armadillo Co / Pampa / madewell

It may be that the text is enough and no specific picture "logo" is required, however, if you can think of a clever and refined way to incorporate something unique that would be awesome (e.g. Father Rabbit with the ears, or aesop / Bahen and Co with the little accents, or armadillo and co with the short version, or little cotton wood with the trees).

A potential tag line could be "australia"

Industry/Entity Type

Product

Logo Text

oh aldo

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• Please no more bear heads in the "o". Please refer to the brief and attached images for the styles we like.

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Files

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