• S$270

• 243 designs

• 92 designers

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Logo Design Brief

I need a logo designed for a new investment company, based in Singapore called "Sonder Ventures". Sonder is the realization that each passerby has a life as vivid and complex as your own, and Ventures is like Adventures, but with a serious face on! This speaks to us because life is all about people, and an individual's tendency is to look inwards, rather than being a voyage of adventure to discover new things and people. The company will primarily be investing into health, fitness and nutrition projects, including a brand called "Ignite". The Sonder logo does not need to reflect health and nutrition but is more of a 'stand alone' brand. I am looking for a logo that is clean, fresh and simple. Something that evokes curiosity, the idea of growth and discovery, and as we are a financial investment vehicle, needs to communicate stability in some way. I dont want anything to "heavy".

Target Market(s)

Investors - high net worth individuals, angel investors, investment funds

Industry/Entity Type

Investment

Contact Information for Business Card

Needs to be a bit "different" - modern, fresh, clean, professional and using the logo. Contact details need to be clear but not overbearing. Can use different print techniques eg glossy, embossed, matt etc. Something you'd be proud to hand to a potential investor when asking them for millions!

Logo Text

Sonder Ventures

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Logo styles of interest

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Font styles to use

Other font styles liked:

• open to ideas!

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I'm open to ideas - I have attached some logo inspo to this brief, I like the use of a monochrome word and background and colourful abstract graphic but I'm not tied to it. I'm just looking for something interesting and clever.

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Files

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