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This customer received 47 illustration designs from 12 designers. They chose this illustration design from Eddiey as the winning design.
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US$400
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47 designs
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12 designers
Illustration Design Brief
Good day all
We are an established food snack food company looking for an artist & designer to draw our products + refresh our mascot.
The drawings will be used on packaging.
We have a number of projects in this category, and based on success will offer talented artists additional work.
Obviously, we are looking for pictures which are lifelike, but obviously not photo's. Its standard to draw your products in this category.
They should be luscious, appetizing and look appealing (obviously!).
We will need them in hi-resolution for use in different packaging.
THE PRODUCT
Its a soft cake. I've attached a photo of the product. Its slightly smaller than a hockey puck.
THE MASCOT
Its a strange multi headed alien. Its very old, and needs a refresh. Making it cute would be a major plus.
Updates
Project Deadline Extended
Reason: Thank you all for your submissions, however we are seeking a more "lifelike" depiction of our product, as in the attached examples. We want to move away from a drawing, and more to a simplistic photoshop of the product.
No need to mascot any further. Thanks
Added Monday, December 12, 2011
Good afternoon everyone,
Added Monday, December 12, 2011
Project Deadline Extended
Added Thursday, December 29, 2011
Target Market(s)
Shoppers in a department store buying a box of snack food. 90% of time its mom who is buying.
Industry/Entity Type
Artists
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The product 3D illustration
-Make them appealing!
-Life-like, yet clearly yummy!
The mascot:
-Please stay as close as possible to the the original
-Our target customers are children so in your design, please make it CUTER (eg. Big eyes, colorful...) than the original not scarier
Two images:
One image must be of the whole of the product.
One image must be of the product bi-sected (cut in half showing the inside).
Four Versions:
We have 4 different fillings:
(a) Buttermilk (white)
(b) Grape (obviously purple)
(c) Pineapple (yellow-green)
(d) Strawberry (nice pinky/red)
Should not have
- Crumbs!
Its a soft luscious premium cake. Its not bread, so please remember this.
I HAVE ATTACHED PHOTOS: However some are not the shape of my product, they are only for examples of better quality images.
