New logo design required for poultry club in Australia
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This customer received 17 logo designs from 3 designers. They chose this logo design from HEART Graphics as the winning design.
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Logo Design Brief
We need a logo design for our newly created poultry club. We have recently merged two clubs together to form one club. Our membership contains backyarders who keep poultry as pets through to experienced breeders who breed and exhibit their fowl at shows throughout the year and all over the country. Our club works to promote pure bred poultry and advocate for preservation of pure and rare breeds of poultry along with education on breeding and exhibiting poultry. Our club is known for its friendly, helpful and encouraging attitude. I have included the two current logos from the original two clubs and the original logo prior to the colour upgrade. We would like our final design to be one that communicates the history, education and promotion our club represents. The new name of our club is Moreton Bay Regional Poultry Club Inc. The breed of chicken on our old club logo is a Light Sussex.
Target Market(s)
Our target market is other poultry exhibitors as well as backyarders who are wanting to make the leap from pet chicken to show chicken.
Logo Text
Moreton Bay Regional Poultry Club Inc.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clear and easily recognised logo that communicates we are a poultry club. Our club members show chickens, waterfowl, turkeys, guinea fowl and eggs.
Nice to have
- A tag line. A logo that can easily be replicated on t-shirts etc.
Should not have
- Any breed of fowl not recognised in Australia.