Baby products Retail Business Sweet Beginnings Needs Logo design

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This customer received 204 logo designs from 43 designers. They chose this logo design from When Colours Meet as the winning design.
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Logo Design Brief
We need a logo design for our company Sweet Beginnings. We sell baby and children's products online and in a retail store. We sell anything from prams, bibs to blankets so includes anything baby.
We need a design that represents mother and baby and the beginning of a new baby. I need it to be fun and quirky but sophisticated. Nothing to swirly but clean and to the point. I have included image that we have been using currently. I am open to colours and want the design to be sophisticated but playful and not to look cheap and tacky.
Updates
Hi guys, anyone can use the file I uploaded and just alter/play with this concept. Easy job.
Added Thursday, September 19, 2013
Project Deadline Extended
Reason: Just have not found the 'right' one yet. I like some exsisting designs but the need a little work to make them 'right' Thanks for all youre work on my design.
Added Monday, September 23, 2013
Still looking for that 'one'. Have a go I would love to see your designs
Added Tuesday, September 24, 2013
Target Market(s)
Pregnant mothers, New mums and dads 25 to 35 year olds.
Industry/Entity Type
Retail
Logo Text
Sweet Beginnings
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- To use or play around with image I have uploaded. Change it around and incorporate it into the words 'Sweet Beginnings'
Should not have
- any picture to dominating and detracts from the words sweet beginnings