Wes Brown Logo

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This customer received 279 logo designs from 110 designers. They chose this logo design from Brando ST as the winning design.
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Logo Design Brief
Wes Brown, is a up market, high end Jewelry designer business, based in Wilmington NC. We are after a logo for our new brand, Wes Brown, we make bracelets and rings, out of silver and gold.
The logo will go on to our new website, business cards, and jewelry boxes. it may also go onto glass via laser.
We want a simple yet elegant design, no garish colors. preferably not on a back ground to make it more adaptable.
We have uploaded a few of our own ideas below, it would be great if you incorporate some of these into the design. Also, feel free to look up these top jewelry designers for inspiration.
Harry Winston
Buccellati
Van Cleef & Arpels
Graff
Tiffany & Co:
Piaget
Chopard
Bulgari (Bvlgari)
Mikimoto
David Yurman
Cartier
Piaget
Updates
We are receiving some nice designs and will be changing the project to non refundable tomorrow and extending the deadline with some additional design comments to help everyone hone in on what we need.
Added Friday, October 18, 2013
Project Deadline Extended
Reason: We like the designs submitted so far but have more time then thought so have extended to attract more ideas.
Added Friday, October 18, 2013
Project Deadline Extended
Reason: We will be extending the deadline in hopes of bringing in more designs. I will be sending each person feedback regarding their design. Thank you
Added Thursday, December 05, 2013
Thank you for submitting your designs. Please give us time and we will provided feedback to each person.
Added Thursday, December 05, 2013
Project Deadline Extended
Reason: I am extending the deadline to give the recently invited designers a chance to submit their designs. Please be patient with me. I am giving feed back to each designer. If your design has be eliminated please review the designer names I gave you, and resubmit.
Added Tuesday, December 17, 2013
Project Deadline Extended
Reason: I need more time to review the current designs.
Added Tuesday, February 18, 2014
Project Deadline Extended
Reason: We have been out of the office working with a different project, and will be starting back soon. Please know that we haven't found a design that we are currently comfortable with, and will be requesting more designs. Please make sure you read through our description of what we are looking for. I am going to extend the design in hopes of find a logo for WesBrown. Thank you for submitting all of your designs.
Added Tuesday, May 20, 2014
Target Market(s)
Our target market is 25 to 55 year olds, a slight lean towards women. how ever the logo needs to be unisex in nature.
Industry/Entity Type
Jewelry
Logo Text
Wes Brown
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Elegance
Unique
Instant recognition appeal....we don't want fonts or a design that could be confused with another jewelry company
Crisp Clean....something you would associate with a $ $350 - 1000 or more purchase
Nice to have
- Would be open to art deco variations
Should not have
- multiple colors...has to be classic and simple