• A$200

• 8 designs

• 4 designers

---

Advertisement Design Brief

We need an advertisement reflecting the type of practice we are and what we do vs the common fears patients have or expect from dentists as well as the effects of dental neglect.

We are a boutique dental practice focusing on cosmetic dentistry utilising the best of todays technology with first class customer service. Clients are welcomed and given relaxing teas etc before their appointment.

The idea: 2 infographic teeth comparing our practice and traditional ideals of dentists.

The words that describe the 2 teeth form the shape of the teeth. Ideally our practice words or white or graduated (from the root up) and the other is black -red.

Our words: Luxury, first class, quality, personal, relaxing/relaxation painless, pamper, fresh, celebrity treatment same day service appointments, etc..
services are digital imaging, twilight anesthetics, smile rejuvenation, customised designs, Invisalign, sleep guards, Porcelain veneers, tooth whitening, Ceramics, cosmetic contouring, All ceramic dental products are Australian made

Vs:
Long waiting lists, emergency,Painful, grey metal fillings, wobbly teeth, bleeding gums, gum recession, cracks teeth, worn, patch ups, anxiety,
Embarrassed, fearful, ache, sensitivity, sharp pain,
Ceramic dental products outsourced to overseas labs.

The slogan would be something like "the choice is simple".
We are changing the image of dentistry.
Our practice is Dental Quarters Claremont - and we can add the logo to the slogan

Target Market(s)

Upmarket customers, people with dental phobia, women and men 20-35.

Industry/Entity Type

Dental

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Our phone number, address and email details
• Dental Quarters Claremont
• Address: Upstairs Old Theatre Lane, Suite 30/50 Bayview Terrace, Claremont, WA 6010
• Phone: 08 61435655
• http://www.dentalquarters.com.au
• facebook.com/dentalquartersclaremont

---

Files