Concept designs for candy coffee mug line

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This customer received 57 cup and mug designs from 21 designers. They chose this cup and mug design from Impressive Sol as the winning design.
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Cup and Mug Design Brief
Hi - I own and operate Jenny's Penguin Patch (www.penguinpatch.com). We create a product line for a kids holiday shop which is primary school kids (1st grade through 5th grade) who choose holiday gift items at school for their mom / dad / sister / brothers without their loved ones knowing what they purchase. So the kids definitely choose the gifts, and you need to think like a 1st to 5th grade child. I am trying to create a coffee mug theme. I've photo shopped a mock-up of a coffee mug. I'm open to anything candy themed but it needs to be in bright colors and fun font. I will need finished files in AI than can be edited if needed.
Target Market(s)
Elementary School Kids
Industry/Entity Type
School
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Bright fun colors.
Nice to have
- Font as candy
Should not have
- Dull muted colors