B.A.R is a full service real estate firm specializing in: custom home design-buil, multi-residential

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Contest winning design

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This customer received 83 logo designs from 22 designers. They chose this logo design from ds | designstructure as the winning design.

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Logo Design Brief

We need a creative logo design for our Toronto-based real estate firm: B.A.R
We'd like the logo to convey our commitment to high-quality / high-end design-build housing projects that range from high-end personal residences to high-end and unique multi-residential houses. Additionally, BAR offers financing to real estate ventures in Toronto.
We would like to see designs that capture people's interest but also leave an element of mystery that inspires readers to follow up with us by phone or email.
The logo shouldn't be busy but rather classy and simple/elegance. We would like to see the use of crisp Gray or Navy/French Blue with modern, bold white lettering. Beneath the B.A.R name, please include reference to our three service offerings: Custom, Community and Capital. Please note that BAR could be spelled BAR; B.A.R; B-A-R...

Finally, we aren't committed to the name "BAR". We would also consider "BRIAD" as another option. Please provide logo designs that show either option - BAR or BRIAD.

One idea we played with is showing how BAR "raises the Bar" on real estate ventures in Toronto, or that it is "bar-none"...

Target Market(s)

High-end custom home consumer market and high-net-worth real estate developers seeking financing.

Industry/Entity Type

Real Estate Development

Logo Text

BAR or BRIAD: Custom, Community, Capital


Logo styles of interest
Lettermark Logo

Acronym or letter based logo (text only)


Font styles to use
Serif

Colors

Colors selected by the customer to be used in the logo design:

3176b5
0455a3
85acd3
cfdfed
ffffff
9d9d9d
cbcbcb
e9e9e9
c3c3c3

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Logo must include our name as "BAR" or "BRIAD" and reference to our three service offerings: Custom, Community, Capital. It should not be busy but rather elegant and simple. It should use crisp, bold, simple and modern text.
Nice to have
  • Crisp gray or Navy/French Navy background. Indication of real estate service area (primarily design build homes).
Should not have
  • Busy logo. Colourful.

Files
Download all files - 0.1 MB
PPTX
logos Wednesday, 14 September 2016 22:31:14
Wednesday, September 14, 2016
PPTX
logos Wednesday, 14 September 2016 22:32:26
Wednesday, September 14, 2016
JPG
psrlogo Wednesday, 14 September 2016 22:35:03
Wednesday, September 14, 2016
PNG
skr Wednesday, 14 September 2016 22:35:03
Wednesday, September 14, 2016
Payments
1st place
C$160
Total
C$160

Project Deadline
24 Sep 2016 23:12:01 UTC
Language

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