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Logo for Apple Mac store business
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This customer received 98 logo designs from 35 designers. They chose this logo design from Andrea Webster as the winning design.
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US$400
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98 designs
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35 designers
Logo Design Brief
We require a new logo design for our retail company. We are an Apple Mac/iPod/technology store.
Top three things to communicate in the logo:
1. Apple computer reseller.
2. Exciting and engaging technology retailer.
3. Fun, dynamic, and cool.
Where the logo is to be used:
• Retail store signage.
• Online store banner/graphics.
• Business cards.
• Letterhead.
• Email footers/signatures.
• Print advertising (newspaper and magazine)
• Printed advertising catalogues.
• Customer email outs.
• Store shopping bags.
• Gift cards.
• In-store video displays.
• Printed receipts/quotes/order confirmations.
• Company car graphics.
Updates
The logo design must NOT integrate the Apple logo. Our company is not Apple.
Please note that the company name "Streetwise" is a single word and should not be written as "StreetWise" any any designs.
Please do not integrate any product images into design. Products change quickly in our business so we'd soon end up with an old product in our logo making us look out of date.
Please note that our company name "Streetwise" is a single word and should not be spilt into "street" and "wise".
Target Market(s)
16-60 y/o individuals and small businesses, particularly creative types.
Industry/Entity Type
Business
Logo Text
Streetwise
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Requirements
Must have
- Logo variations required:
• Monochrome
o eg. For flat black and white printing on white background such as receipts.
o Delivered in vector format.
• Flat colours (if appropriate)
o eg. For T-shirt printing or cut vinyl signage.
o Delivered in vector format.
• Full colour (if appropriate)
o eg. For online/on-screen or high quality printing.
o Delivered as very high resolution bitmap or vector if appropriate.
Specific requirements of the logo:
The word “Streetwise” must be part of the design. Preferably in a customised font or as logotype.
Clear and highly readable and recognisable. Especially when used on outdoor store signage.
The logo will often be used near the one of the "Apple Authorised Reseller" logos (see attachment) so must compliment it and work well together.
Nice to have
- Would be nice for the logo to work on either a white or black background.
Should not have
- Do not integrate any slogans into logo design.The logo cannot include the Apple logo or any other trademarks of Apple.The logo must not use Apple's corporate font Myriad Pro.