• US$220

• 49 designs

• 13 designers

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Brochure Design Brief

Please note CHANGE IN SIZE: 11 x 25.5 overall size, tri-fold brochure. Use lots of photos and must have a high-end, clean look because we are in the interior design industry. Designer must review our website to get an idea of branding! (www.jeffreybraun.com).

Instructions on where all photos/images should be placed are written as the file name for the jpgs/pdfs. Please ask if file name placement instructions are not clear!

There are extra images attached to use if needed, but you do not need to use all of these. There are also several images marked for the cover, but again, no need to use all of these if it looks too crowded. This will depend upon your design. (We would prefer a relatively clean, uncrowded look.)

Thank you for your hard work. I just increased the budget for first place on this project due to the large size of this brief.

Target Market(s)

Interior designers, architects, commercial property managers, shopping mall/retail managers. We sell commercial furniture ONLY (we do not sell to end consumers and we typically do not sell furniture for the home).

Industry/Entity Type

It Company

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Font styles to use

Other font styles liked:

• Prefer mostly sans serif, but can use serif if design calls for it. We use variations of Gil Sans MT in much of our marketing. Can use a decorative or script font for accent, but nothing that looks "old fashioned" and no cursive or anything that looks "curly."

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An upscale feel that appeals to high-end interior designers. Photography needs to be fairly large to highlight the furniture. (Text can be placed around furniture)

Nice to have

• Ample white and dark (black or charcoal gray) space

Should not have

• No old fashioned/cursive fonts. No shadows behind photos or shadows behind text boxes. Since furniture design is our business, do not cut off the lines of our furniture designs by overlapping text or images.

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Files

Download all files - 70.3 MB