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Daily Addict banner design 11/11
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This customer received 13 banner ad designs from 3 designers. They chose this banner ad design from LV Design Studios as the winning design.
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A$120
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13 designs
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3 designers
Banner Ad Design Brief
Daily Addict is a digital city guide for those that are style-aware and seeking quality social experiences. Our lifestyle features / recommendations cover culture, fashion, beauty, eat & drink, design & living.
We've been around for about 3.5 years and known in creative, marketing & media industries and amongst the premium lifestyle brand communities.
We need a series of banner ad designs (six web -ready to start) for our new website launch and to promote a major competition to celebrate the launch.
Our main product is a daily newsletter that our readers subscribe to for free and are sent one recommended experience each week day. We filter out all the crap so that they can enjoy their time with friends, family or colleagues in a discerning or fail proof way.
We would like the designs to convey an urban, modern, sophisticated feel and use our branding colours - red or blood orange, black, white, grey.
The final design should communicate a premium feel and inspire them to visit our new website to explore and importantly sign up to the free daily newsletter.
Updates
7 designs in 300 x 250 and 2 designs 728 x 90 (total of 9, four of which are to moving / animated)
Added Thursday, November 17, 2011
Target Market(s)
Skew to female, urban, professional / creative industry, about 30 yo.
Industry/Entity Type
Marketing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.