• £160

• 79 designs

• 38 designers

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Logo Design Brief

We need a logo designing for a new ecommerce website based in the UK. The company named 'Juice Demon' will sell juicers, blenders and coffee makers. The website will offer lots of nutritional information about different ingredients and recipes for making killer juices and smoothies. We will encourage the use of smoothies and juices as a dietary aid in promoting health and energy during the day. Just generally being an energised demon.

This design should create a strong brand identity. The feel of the brand should be how it sounds. For example im considering using images of exploding fruit on the website. It should feel slightly chaotic but energised and powerful. if i was to picture a juice demon (one of our customers) they would come out of the kitchen covered in fruit with a look of pure determination in their eyes, standing in a power stance holding a smoothie, ready to destroy any challenges they may face throughout the day. This is the feeling i want to convey through the brand.

Also included a logo of a Sydney based health food cafe. Just an example of something i like, which i feel creates a good feel of their values which are similar to the values i want to convey.

Although the images i have provided of the website draft is predominantly black, it doesnt have to be on a black background, these are just ideas.

Target Market(s)

Health conscious, and the potentially health conscious.
People who work out and are involved in sport and exercise, casually or seriously.

Industry/Entity Type

Health And Wellness

Logo Text

Juice Demon

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must have the text 'Juice Demon' along with some kind of graphic incorporated into text or alongside it

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Files

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