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This customer received 141 logo designs from 41 designers. They chose this logo design from nreimer as the winning design.
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Logo Design Brief
Independent music business that specialises in EDM, R&B, and Contemporary Pop. We intend our logo to become synonymous with the LIP brand.
The logo will be used on company and artist websites, merchandise such as hats and t-shirts, flyers and in other official capacities.
The following artist will represent the brand that the logo will initially be used for:
Mariamasamba.com
Please see attached document and communicate any questions you may have.
Updates
Project Deadline Extended
Reason: We would like to extend the deadline for the competition. This is to receive final revisions before picking a winner.
Good luck guys! :D
Added Thursday, August 18, 2016
Target Market(s)
The target market for LIP Entertainment is 14-32 years old, that’s not to say we would not like to reach members of the public at either end of the spectrum. The LIP Logo needs to be fresh and cool enough for our younger audience but still accessible to the higher end of our target market.
Industry/Entity Type
Business
Logo Text
LIP Entertainment
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have designs relating to the design brief in the File 6: LIP Logo Brief new Wednesday, 10 August 2016 13:47:14
- With consideration to the acronym (LIP), it is important that the lips be a prominent feature in the logo.
- The design should:
- Be striking and eye catching
- Communicate a feeling of being fresh and trendy
- Incorporate feminine facial features
- Emphasise features e.g. colour on the lips, hair strand / bow headband, etc.
Nice to have
- The chosen designer will read this brief and understand our requirements beyond the scope of explanation; they will visualise what we need and deliver it with confidence!
- The design should stand out from a distance and look stunning up close. We can imagine a sketch / silhouette style incorporated into the graphic design to kind of accompany or frame the main features.
Should not have
- Should not have an overly abstract pictorial, people should be able to easily identify what it should be.