• A$290

• 48 designs

• 14 designers

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Packaging Design Brief

We are introducing new packaging for our skin care range and need new labels designed.
We have a current concept which needs to be improved upon, but are also looking at fresh ideas to ensure we are getting the best possible end product.
Our company is currently in Australia but will be expanding internationally soon. Our brand focus is on a professional, clinical product which has an environmental conscience.
I want the design to be clean and modern (almost minimalist)
The font used in our marketing is Santana and needs to be used on the designs, not necessarily all of it.
Our company colour is: Pantone 3265C, RGB: R=81, G = 196 & B = 180, CMYK: C = 68, M = 2, Y = 38, K = 0
The colours which have to be used are our green and silver.
The silver and our green colour can metallic.
A grey or black is an option which can also be used.
Our new packaging is all white with a silver strip around the bottom of the lid. So the silver printing will tie in with the silver strip.
The printing will be on the front and back of the bottles/jars.
I have attached a picture of what the packaging looks like and I will supply you with the contents for each design.The dimensions of the packaging are in the most recent attachment.
It is also critical that they are all identical in terms of layout, scale between the label types. I don't want to be able see the rear printing information when looking at the products from the front.
There are 20 labels for design, across 7 different sizes. The dimension attachment show you this.

Only experts with proven records and examples of quality work to apply.

Regards.

Target Market(s)

Male and Female 20-65 years
Mid to upper socio-economic

Industry/Entity Type

Skin Care Product

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Font styles to use

Other font styles liked:

• Santana

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Santana font for the Chi Fusion (name of the skincare range by Chi Para-Medical Aesthetics)
• Our company green colour Pantone 3265C, RGB: R=81, G = 196 & B = 180, CMYK: C = 68, M = 2, Y = 38, K = 0
• Silver, to match that on the packaging

Nice to have

• As above

Should not have

• No fluffy stuff

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Files

Download all files - 3.6 MB