Create a graphic icon for The Film Distillery, Canberra.

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This customer received 108 logo designs from 33 designers. They chose this logo design from Grapismo Brand Studio as the winning design.
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Logo Design Brief
Create a graphic icon for The Film Distillery, Canberra which will sit with the logo treatment lock-up text (in the image attached).
We require an icon that can go together with the title treatment we have already already created for our company THE FILM DISTILLERY.
This icon will sometimes be utilised with the title and other times the icon will need to represent the company on its own.
The Film Distillery, Canberra is a new independent film studio which will source, develop and produce 4-6 low budget genre feature films per year.
Words that represent what and who The Film Distillery is include:
Studio, Film, Business, Hollywood, all in one, script to screen.
Logos for similar organisations include HBO, WB, Fox, Universal, Pixar, Lionsgate, Spyglass, Screen Gems. We have uploaded a reference image of these logos below.
We like the lock up of the text in the logo treatment below however we are not committed to the current font and would also like to see this treatment with different font options, and would welcome seeing them in the designs submitted.
The overall logo needs to convey a sense of strength, innovation, commercial, accessible, mainstream.
Target Market(s)
Business investors, filmmakers, film industry trade, to a lesser degree the general movie going audience.
Industry/Entity Type
Film Production
Logo Text
We are looking for a graphic icon to go with the title treatment, so icon won't say anything.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Strength! Stands out, the icon should be able to stand alone without the actual title treatment and still be powerful enough to stand out from the crowd.
Should not have
- No film strips or graphic representations of the location of Canberra.
- No designs playing on the initials of The Film Distillery ie. TFD