• £120

• 100 designs

• 35 designers

---

Logo Design Brief

We need a logo for a new social enterprise called 'The Graduate Group'.

The Group consists of 6 recent graduates who are now employed by top tier organisations in London city. We exist to use our recent experiences of entering in to the job market to help students and graduates navigate the competitive task of securing a graduate role in London. We do this by hosting workshops, were students and graduates can gain honest and frank advice about how to research graduate employers, writing application forms and attending interviews and assessment centres as well as hosting networking events. Seeing as we've walked in the shoes of our target audience, we have a better understanding of what they need to succeed in securing their ideal career.

Brief:
- We would like to see designs that are clean (not too complicated), fresh and look professional but still youthful - we need to appeal to both students and major corporations/employers; and
- The colours used are dark grey, turquoise and orange (see uploaded file for an example); and
- We need a logo that is visible and distinctive as a thumbnail i.e. on social media profile pictures; and
- Ideally (although not necessarily) the logo should give a suggestion of what the Graduate Group does (i.e incorporation of an image that relates to students/graduates which is easily identifiable).

Target Market(s)

Students and Graduates, but needs to appeal to Corporate employers.

Industry/Entity Type

Group

Logo Text

The Graduate Group

---

Logo styles of interest

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• A distinctive thumbnail for the purposes of social media profile pictures etc...

Nice to have

• Young and fresh, but still professional.

---

Files

Download all files - 0.2 MB