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Australian home loan website needs a logo design
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This customer received 181 logo designs from 32 designers. They chose this logo design from Cloud eye as the winning design.
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£120
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181 designs
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32 designers
Logo Design Brief
We are a new company called Rate-Saver and we are a new online site where people can find out information about and apply for home loan mortgages. It should be modern and simple while conveying trust. This is for Australia only so must suit this market, one of the reasons we were using blue as the main colour.
Typically we are aiming at clients who would start their search for a new home loan online and be looking for expert, local, Australian advice and help. They would also be looking for the best deals.
Target Market(s)
Homeowners - typically aged 30-55 yrs old.
Industry/Entity Type
Financial Service
Logo Text
Rate-Saver
Logo styles of interest
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- dollar sign
Nice to have
- Possibly see the S as a $ symbol.
- Also possibly see the logo with .com.au at the end.
- Example of logo we like is Amazon
- One idea is to incorporate the map of Australia into the logo in the form of a house, using the outline of Australia as the house roof.
Should not have
- should not look expensive - we want to promote a value product...saving people money on their mortgages.