Smoke on the Water BBQ Emporium
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This customer received 149 logo designs from 23 designers. They chose this logo design from Jon Pars as the winning design.
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Logo Design Brief
We are starting a new take out restaurant in Gibsons BC Canada. It will be a free standing building situated on a Dock overlooking the town and the marina. The building will have a very west coast feel with cedar shakes on the sides and a marine blue galvanized roof. The logo will be used as the main advertisement on one side of the building so it will be about 8 feet tall and 8 feet wide and must be easily seen from 200 ft away (The sign will face the mainland as the restaurant is out on the Dock). The Large sign will be made of Galvanized Steel or Brushed Aluminium which has that soft silver colour. We would also like to use the same Logo on our business cards, menus and advertising, Facebook, twitter and our website. The restaurant name is Smoke on the water. with a small caption underneath saying BBQ Emporium the Logo should convey a sense of relaxed fun but still show us to be a serious culinary go to place Our price range for dishes will be 10 dollars for Sandwiches to 70 dollars for full platters to feed several people
Updates
                                                        Project Deadline Extended
 Reason: I am not seeing exactly what we want, If you google smoke on the water you will find a restaurant in the usa called SMOKE on the water a saucy southern tavern, We like this style of logo but of course do not want to duplicate it. But it  has the feeling I like
 Added Wednesday, September 11, 2013
                                                    
Hello all


Added Thursday, September 19, 2013
                                                        Project Deadline Extended
 Reason: Reason given in design message sent earlier
 Added Thursday, September 19, 2013
                                                    
                                                        Project Deadline Extended
 Reason: waiting for final designs from some of you will make decision this week
 Added Monday, September 30, 2013
                                                    
The Test marketing shows that the name could pose a problem. We are looking at changing it to
Added Monday, September 30, 2013
Target Market(s)
Local Clientele, International tourists and People that want Great smoked meats to go
Industry/Entity Type
Restaurant
Logo Text
Smoke on the water BBQ Emporium
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Some sort of water feature like a wave running under the name. I have uploaded a rough drawing to give you an idea of what I would like Whomever wins the contract must supply Jpeg and Vector Files