• €225

• 216 designs

• 77 designers

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Logo Design Brief

We need a logo redesign for our clothing company “Stedman®”. We are one of the top five suppliers of high-quality promotional textiles in Europe. We offer an extensive portfolio of printable t-shirts, sweatshirts, polo shirts and other casual wear as well as sportswear.

Our current logo is not simple enough and looks outdated. The letters are too delicate to read when the logo is displayed at a small size. It should still be obvious who we are at e.g. 2x2cm.
Our old logo is well known in the market and we must remain our brand recognition! Therefore, we want to retain the red ellipses and possibly the horizontal line. We would prefer a square shape rather than rectangular or oval.

We would like to see designs that use red, white & black. The logo should have a version with and without the company name “Stedman®”.

We also need the possibility to add one of these four slogans:
- just for me
- stars / stars collection
- active / active collection
- basics / basics collection

Fonts Styles to Use
Similar to existing Stedman font for brand recognition (please pull from AI file). For text additions: Please use a font that is free for commercial use!

Target Market(s)

textile printers, printing agencies, sports clubs

Industry/Entity Type

Clothing

Logo Text

Stedman® (Additions: - just for me - stars/stars collection - active/active collection - basics/basics collection)

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Square version without company name
• - Version with company name
• - Version with space for text additions
• - Clean, modern design

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Files

Download all files - 0.8 MB