Event Management Consultancy Logo and Brand

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Contest winning design

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This customer received 142 logo designs from 25 designers. They chose this logo design from abid 1996 as the winning design.

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Logo Design Brief

I need a logo, as the key component of rebranding our event management business. The company was called RaceDirector Events but is now RDEvents. RaceDirector focused too much on sports and races but we do concerts, street and art festivals, weekly markets and sponsorship activations.
Our major activities include, event management and design, staffing and equipment.
We want the logo and brand to focus on RDE (or rde). We have 2 domains - www. rdevents.com.au and www.rd.events
The business is dynamic with no office, staffed mainly with young event professionals working independently to achieve the common goal and we have a slightly weird thing in that all of our work vehicles are old Ford pick up trucks

We really want a simple and clean 'badge' logo that works both as a standalone or in combination with the web address and our activities. Not particular about the shape but I think badge describes best what i am hoping for
Thinking 60's/ 70's automotive or industrial meets modern sleek.
Colour preferences are satin black and satin silver/grey with a little bit of bright blue/green

Target Market(s)

Corporate, Charity and Marketing/Communications organizations

Industry/Entity Type

Business

Logo Text

RDE and/or RDE events with the website


Logo styles of interest
Emblem Logo

Logo enclosed in a shape


Font styles to use
Serif
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

000000
aaaaaa
33b8a4

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • a strong, simple badge type logo that works as a stand alone brand.
Nice to have
  • 1.the descriptors to what we do: events, management, staffing, equipment, activations
  • 2. the website
Should not have
  • soft lines, many colours
  • Racedirector in the logo
Payments
1st place
A$160
Total
A$160

Project Deadline
23 Jun 2016 12:24:34 UTC
Language

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