D.Funk Deodorant is looking for a new logo
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This customer received 126 logo designs from 38 designers. They chose this logo design from sandybadi as the winning design.
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Logo Design Brief
We are looking for a logo for our new handcrafted natural deodorant company. Our products are chemical free, cruelty free and vegan. We are currently just selling in local farmers markets but are looking to sell in stores soon. We want the logo to stand out against other deodorants on the shelf. This product is all natural but we want it to sell just as well as the deodorants that use chemicals and aluminum. The perfect design will have the perfect mix of sophistication and playfulness. We want the consumer to see the logo and know exactly what it is that they are buying. The uploaded file is an idea of the direction we want to go, but we are open to other ideas.
Target Market(s)
This product is for all ages and genders.
Industry/Entity Type
It Company
Logo Text
D.Funk Natural Deodorant
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- This is a natural deodorant label so I need the font to be clear. I would like it to look gender neutral and have some sophistication.
Nice to have
- I like the idea of the D.F to be bold. I am open to the idea of adding the word "handcrafted" to the logo.
Should not have
- I don't want the logo to look cartoon like or too professional. Im looking for the perfect balance of sophistication and playfulness