Corporate logo for modern software company
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This customer received 132 logo designs from 54 designers. They chose this logo design from Mike Phillips Designs as the winning design.
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Logo Design Brief
StatPro makes software for the financial sector. You can see more at the website www.statpro.com. The company has been around since 1994 and is in need of a revamp. We have a designer working on a new website but would like a logo refresh. We don't hate the logo we have but it needs to be modernised, so probably still working with the blue diamond.
Keep statpro lowercase. Use a classic sans-serif font. Nothing crazy. Something that will stand the test of time.
Keep the current colour theme and diamond - but modernise it with some beautiful and subtle gradients.
Maybe a reflection or shadow underneath?
So nothing crazy - just a polish up! :)
Updates
Hi guys. I've been getting some very high quality submissions for the project, however some are not in alignment with the brief.
Added Monday, October 31, 2011
Project Deadline Extended
Reason: I am now starting to get some designs nearer to the point. Let me lay it down again:
We want a polish up, not a redesign. Keep the diamond as a diamond, just give it some beautiful and subtle gradients.
Keep the font simple, classic, and sans-serif. Thing beautiful typography that's stood the sands of time.
Give me a beautiful shadow or reflection.
Added Tuesday, November 08, 2011
Project Deadline Extended
Reason: Getting closer. This will be the last deadline extension. I'm rerall looking for tweaks on the original - just a polishing:
KEEP THE DIAMOND
KEEP IT BLUE
DON'T GO FOR A CRAZY FONT
Thanks
Added Monday, November 21, 2011
Target Market(s)
Finance sector: asset managers, hedge funds, pension funds etc
Industry/Entity Type
Financial
Logo Text
StatPro
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.