Logo design for game developer
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This customer received 20 logo designs from 11 designers. They chose this logo design from Joe Raposo as the winning design.
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I produce video games under the name InvertMouse, and next year, I am hoping to revamp my identity as I move into a different game genre.
Although this is a game company brand, I want my new logo to have a sporty look to it. I have an initial idea in mind, which I will attach with this job post. The design can be modified or changed if designers have ideas they feel strongly about.
I will need three versions of this logo:
1) A standard version that is textured and perhaps beveled.
2) A version with hollow bits for me to fit illustrations into. I will attach an example with this post. With this version, the logo can still be textured and beveled, but I need to be able to change the logo's colors easily in Photoshop.
3) A plain colored vector version of the logo without any textures. Pretend we are using this version to build a physical logo to display in shops.
Thank you!
Target Market(s)
A combination of gamers and athletes. Those trying to break the stereotype that being a gamer means you lead an unhealthy lifestyle.
Industry/Entity Type
Games
Logo Text
IM, standing for InvertMouse
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - The letters IM as the logo as shown in the sketches.
Nice to have
- - Signs of damage to show hardship.
- - Wings to represent success.
Should not have
- - Anything political or religious that will alienate any potential audience.