Economics Games

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This customer received 132 logo designs from 35 designers. They chose this logo design from Sonya as the winning design.
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Logo Design Brief
Hello
We need a logo for our projet, Economics Games.
We design games for teaching economics (mostly for higher education, but we are starting to think about maybe creating more casual games). Our websites: http://aireconsim.com and economics-games.com
The general idea that we want to convey is that our games are educative (with "real content") and also fun. We need a balance between those, but for now, the educative part is the most important. There is also a definite link between the games and the research in experimental economics.
As for whether the logo should represent something, or use the letters of the firm (EG) or just be some kind of abstract graphic image, we are a priori open to all of these.
If you decide to have the logo represent something, be careful: there is some (small) part of random in the games but we do not want to emphasize this. It is more about strategy and analysis than luck. So I would probably not use any reference to a dice (or at least not as a central reference). Also, I would avoid using joysticks.
If I had to choose now, I think I would favor "warm colours" and logos rather than cold colors and industrial logos, but this is not an absolute directive.
Do not hesitate to contact us if you want more details.
Target Market(s)
Economics Professor
Industry/Entity Type
Education
Logo Text
Economics Games
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Joysticks (too "action game" oriented), pie charts (pie charts are more and more considered as very bad data representations by "data professionals", because it is very difficult to see a difference in size from a slice of the pie to the other: I would also advise you to avoid them for any other professional data oriented/economics project).