• £150

• 191 designs

• 62 designers

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Logo Design Brief

UPDATE
After the first set or responses (which are really appreciated - this is a great service we are trying for the first time) I have re examined the brief and I would like to share the following extra information:
As I thought about feedback the one area that came to mind is can the designs be made more quirky and less masculine? Our product is unusual in Security, because it focuses on people. We're also unusual in that our main personality in the firm is a woman, in a what is a male dominated industry.
We're far from being pink and fluffy, but we're a people centric business.
Re colours, we really like the Dieter Rams minimal palette that he used in his radio designs.

We need a logo for a new project called 'Security Dialogues'. This project offers training to Security Practitioners (those that keep company data and information systems safe) in large corporations.
Security Dialogues are the communications between those tasked with safeguarding the company and the end users that need to act in a secure fashion. Often these parties have different priorities and our training is there to help resolve any differences.
Our initial ideas exploit the speech bubble idea to capture the visual representation of dialogues about security. See the attached rough draft I have sketched out. We remain open to all ideas about interpretation and colour combinations. I have also included a mood board of other logos that we like and that have influenced our early ideas.

Target Market(s)

Blue chip corporate

Industry/Entity Type

Security

Logo Text

Security Dialogues

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• simplicity and scalability, from letterheads to larger formats as a badge to our training materials

Nice to have

• A little quirkiness that captures the fact we are concerned with people over technology

Should not have

• Bland tech focussed qualities that you might find in the IT services industry

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Files

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