• €120

• 102 designs

• 32 designers

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Logo Design Brief

We need a new logo that could represent us better than our actual logo (see attachment).
We are located in Pinzolo - Rendena Valley - Trentino - Italy, near Madonna di Campiglio. It's a beautiful place in the Dolomiti di Brenta UNESCO heritage. Here there are a lot of beautiful views, high mountains, savage environment, pure water, lots of wild animals (the most important is bear that's also a symbol of Rendena Valley).
The brewery was founded in 2012 by the two twin brothers Collini. In 2015 we have moved in a bigger production site and we have bought a new and bigger brewhouse.
We produce high quality craft beer in many different types (lager, ale, weath etc.).
The most important things to insert in the new logo are:
- the idea of high mountains (e.g. Dolomiti di Brenta);
- high quality beer;
- nature;
- pureness;
- freshness;
- tradition.

The colours to use are (but you can also try with other colours):
- black;
- white;
- gold.

The font to use is preferably a gothic font: not a heavy one but a lighter one (without a lot of decorations). You can also try to use other different fonts not necessary gothics.

In the new logo you could insert these elements:

- year of foundation: 2012;
- mountains;
- wild animals (bear);
- something that could recall twins.

We prefer a closed logo, not an opened logo.


GOOD JOB GUYS!!

Target Market(s)

All people, in particular the logo has to represent a high quality product connected with nature

Industry/Entity Type

Brewery

Logo Text

Birrificio Val Rendena

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Clean gothic

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Mountains;
• - year of foundation: 2012

Nice to have

• - the idea of high mountains (e.g. Dolomiti di Brenta);
• - high quality beer;
• - nature;
• - pureness;
• - freshness;
• - tradition;
• - bear
• - something that could recall twins

Should not have

• It has not to be in "Vintage Style" and not cartoon style.

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