The First Virtual Piggybank for Travelers Needs a Logo!

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This customer received 67 logo designs from 20 designers. They chose this logo design from Cataleya Design as the winning design.
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Logo Design Brief
We need a logo design for a new european company called "GOSherpy" (www.gosherpy.com). The service offered is a virtual money-box / piggybank and we're starting with people who want to save money for their (dream) travel.
The design should communicate that using GOSherpy you can reach your goal / dream.
The difficulty is that the final design should communicate both Trust (financial safety) *and* Modernity. We deal in fact with savings, but our target is 18 to 40 years old and we want to keep the dialogue with our clients as informal as possible.
To give some guidance on the styles that we like I'm attaching some designs, but please feel free to be absolutely creative.
The most important thing for us is a very creative and modern design that doesn't loose the communication of trust. We like very for example very much the Corporate Identity of NUMBER26 https://number26.eu/.
A competitor of ours is Digit like https://digit.co/
We like to use the concept of a MOUNTAIN and/or of CLIMBING to represent the idea of reaching a goal, reaching the peak.
We like simple flat monochromatic designs.
That's pretty much all!
Looking forward to see your wonderful designs!
Chiara
Target Market(s)
about 25-40 years old; always connected; traveler / startupper / solo traveler /; social media addict; easy;
Industry/Entity Type
It Company
Logo Text
GOSherpy
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo will be most often put on photos and images, that's why the final design should be beautiful/readable also when put on a photo background.
- The logo should be readable also from mobile (small).
Nice to have
- We like to use the concept of a MOUNTAIN and/or of CLIMBING to represent the idea of reaching a goal, reaching the peak.
- We like simple flat monochromatic designs.
Should not have
- Unfortunately in the arab world and for muslim people in general the "pig" is not a good concept - that's why it should be avoided.