Learnstrong - online education agent and consultancy

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This customer received 46 web designs from 7 designers. They chose this web design from pb as the winning design.
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Online education provider for business to business market needs a dynamic, modern and mobile friendly website. We have the shell view www.edifyi.com but it is boring!
I will need to add courses to the website - Business, Health and Wellbeing, Digital, Aviation.
I am targeting mainly services based industries - so blue collar workers, living in the outer suburbs, will be studying online and most likely from home.
They need to feel safe and secure - we are reputable and importantly can support them all the way to course completion.
What makes us stand out from everyone else - we dont offer any courses - we pick and choose the best courses, with the best providers and only offer quality.
We take the time to find out what the student really wants to achieve and match them with the right education provider.
Target Market(s)
Business to Business - HR managers, People and Culture Managers, employees who are 25+ years currently working wanting to further their careers with accredited qualifications
Industry/Entity Type
Education
Number of Pages Required
5+ page
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Mobile functionality - view on iphone/ipad
- Home page
- Courses section
- Contact us
- Payment checkout to be added
Nice to have
- Fresh, inviting, images that reflect the difference we will make - supporting people through the whole journey.
- It needs to be inviting - homely but modern
Should not have
- Black, dark colours