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The Organic Butler needs a logo!
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This customer received 90 logo designs from 26 designers. They chose this logo design from Kreative Fingers as the winning design.
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A$200
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90 designs
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26 designers
Logo Design Brief
Purpose
We need a logo design for a business in Melbourne Australia called The Organic Butler.
Background
We are changing over from a community based business called Indigo Whispers Organics to try and capture a larger, more mainstream, audience with The Organic Butler.
What is a butler?
A butler is a domestic worker in a large household. In great houses, the household is sometimes divided into departments with the butler in charge of the dining room, wine cellar, and pantry.
About Us
We pick up organic produce straight from the farmer, and curate the finest organic wholefood groceries and then deliver to homes in and around Melbourne.
To add value to our offering, we develop and share recipes with our Facebook community, offer hints and tips on healthy living and are constantly keeping our community engaged.
Target Audience
Our target market are those that can afford organics, but do not necessarily have the time to go to farmers markets/organic shops but still would like to remain informed, and have the access to the best quality products at their fingertips.
Usage
Web and digital and limited print. Please supply in pms and cmyk and black in eps and jpg.
Target Market(s)
Our target market are those that can afford organics, but do not necessarily have the time to go to farmers markets/organic shops but still would like to remain informed, and have the access to the best quality products at their fingertips.
Industry/Entity Type
Business
Logo Text
The Organic Butler
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colours
- PANTONE - 348 and 381
- May use black, white or timber accents.
- Fonts
- Heading font is Aubrey. Please refer to dafont.com (Capitals and Lowercase please!)
- Body copy will be something simple like Helvetica.
Nice to have
- Design Elements
- We would like a simple design, but something modern, clean that conveys organic produce from farm gate to plate. Ideally it would have a connection to our previous logo in some way but is not essential.
- I have attached our previous logo FYI.
