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Spectrum Group
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This customer received 496 logo designs from 157 designers. They chose this logo design from bookjerry22 as the winning design.
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US$300
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496 designs
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157 designers
Logo Design Brief
Logo redesign for a consulting company based in Alexandria VA. Lots of defense contractor clients, patriotic (red, white, blue).
This company is made up of retired generals and admirals who assist companies in navigating through government regulations, helping them meet officials and bringing marketing and management solutions.
Target Market(s)
Businesses looking for access to government
Industry/Entity Type
Contractor
Logo Text
Spectrum Group
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Red, white, blue
- Old Glory Blue -- Pantone: 282C, RGB: 0, 33, 71, CMYK: 100, 87, 37, 51
- Old Glory Red -- Pantone: 193C, RGB: 187, 19, 62, CMYK: 8, 100, 77, 1
- White -- RGB: 255, 255, 255
- CMYK: 0, 0, 0, 0
Nice to have
- Navigation icons maybe
- Consider stars (admirals and generals)
Should not have
- The color green. See website www.spectrumgrp.com
- They have new management and don't want anything similar to what they have.
