Updates

Hi Everyone,

Thanks so much for all the designs to date. I have really appreciated the creativity and enthusiasm around the concepts.

A couple of pieces of feedback that may help

1. Colour wise

 

a white background will work best for our business and the mediums it will be displayed wihin.

b. Would prefer a black/ grey front maybe incorporating some colour.

c. Would prefer the use of red/ green or blue hues for colour in the logo

2. Company and Tagline - Gilkeson Kemp Consulting must all be utilised within the designs. The tagline is really important as well, can be shortened to "Experienced, practical and intelligent solutions"

3. Logo Wise- would really like this to incorporate GSK and be around the idea of bringing the pieces of a business together, cohesion etc.

4. Watermark / Background - some designers have utilised a very light watermark and background. Liked this idea as well

Thanks and look forward to seeing more designs

Thanks

Fi

Project Deadline Extended
Reason: Hi Everyone, Based on the number and quality of all the fantastic designs coming through I want to provide the opportunity for the feedback and changes to be incorporated into as many of your designs as possible before I make the final decision. I have extended the deadline by 4 days to allow time for the changes to be incorporated. Thanks Fi
Added Friday, October 07, 2011

Hi Everyone,

I have really enjoyed all the fantastic designs and concepts that are being sent through for the project. Going to make my job of making a decision next week quite hard. Thanks for all the hard work to date.

A quick update that needs to be taken into consideration when sending through updated versions of your concepts based on my feedback today

1. After speaking with a marketing and consumer specialist, we have decided not to utilise red hues within the design. Given we are a consulting company, they will be viewed as too "aggressive" within the marketplace. With this in mind, the updated colour palette for all designs should utilise

- black/ grey/ dark green/ blue hues ( no yellow please)

2. Keep in mind also that there are times when we will utilise the "whole version" of the logo for letterhead and on the website and brochures etc, and times when I will need to utilise a condensed version of the logo e.g. powerpoint presentations , email, flyers etc. With this in mind, it would be great if the logos can incorporate "GK" or "GKC" into them so that they are customised when being utilised for this purpose.

Thanks once again for all the hard work and effort and I am really excited about seeing your final designs over the coming days

Cheers

Fi

Hi Everyone,

I found a copy of the current cube logo that we have been utilising for the business and received pretty positive comments about and updated the brief to include it.

After some discussions with my partner, we would like to continue to incorporate this into the design if possible.

We are going to keep an open mind and consider all designs- there have been some fantastic ones coming through. If this type of cube could be utilised with an imprinted "GK" on the cube faces with some colour we would definately consider this in the mix of concepts as well as a strong contender.

Thanks and look forward to seeing more of your designs

Cheers

Fi

Hi Everyone,

Apologies if I was unable to get back to you with feedback over the past couple of days as I have been away.

Thank you all for submitting your design concepts. I will be working through the submissions over the next few days
and narrowing it down to a few before I make the decision early next week.

Be in touch with the winning concept very soon

Thanks again for all the hard work

Cheers

Fi

Added Thursday, October 13, 2011