City Farmhouse's "Must or Bust" Online Design Show

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This customer received 28 logo designs from 11 designers. They chose this logo design from stiles1414 as the winning design.
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City Farmhouse is a lifestyle brand based in Nashville, looking to expand its presence in 2016 -- beginning with Must or Bust, an online design show that brings in interior designers to create living spaces like you would see in a home and asks fans to participate by voting "Must" (if they love it) or "Bust" (if they hate it) through CFH socials.
We need a Must or Bust logo that conveys that message.
Below, we've attached the CFH logo so you can see the branding we already have in place.
Here is our brand style guide:
*FONT
Herschel
*COLOR
Hex - #72a3be
RGB - 114.163.190
CMYK - 56 / 24 / 16 / 0
Target Market(s)
Women, 25-70
Industry/Entity Type
Painting And Decorating
Logo Text
Must or Bust
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Other font styles liked:
- We either like serif/sans serif, OR combination of that with script font.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please include this tagline underneath the Must or bust logo:
- A City Farmhouse Production