• A$200

• 34 designs

• 15 designers

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Logo Design Brief

Our business
Ballistic Balloons is a business that creates and sells balloon art. Our predominant activity is the sale of floral arrangements created from balloons. Our balloon art and floral arrangements are generally purchased to be given as gifts. We are an ecommerce business (website is still under construction). We aim to provide a high standard of customer service, including a quick and easy transaction and prompt delivery.
We also create and sell balloon art for parties, events functions. For example balloon centrepieces, balloon characters /figures.

Our name
Ballistic is used to convey “out of control” in a creative sense. Ballistic is not intended to convey “rocket or missile” (however we appreciate the inevitable association that many will make).

Our product
Our balloon art and floral arrangements are made from quality latex balloons that are twisted to form our artwork. Our balloon art is an alternative to floral arrangements made from cut flowers and is purchased to celebrate all those special occasions and events- ie, birthdays, birth of a child, congratulations, get well, romance, Mothers day, to say thank you etc. Please refer to the files that we have uploaded displaying some examples of our balloon art.


Our clients
We see our customers as being anyone who delights in the act of giving and celebration. We believe our clients are thoughtful and caring types who want to give a gift that is somewhat unique/alternative and not as readily available as cut flowers.

Target Market(s)

Anyone who delights in the act of giving and celebration

Industry/Entity Type

Business

Logo Text

Ballistic Balloons

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• What we want from our logo
  That the logo brings a smile and reflects the bright and cheerful nature of our product (without devaluing it as a novelty item or gimmick)
  That the logo includes our business name
  That the logo conveys a sense of giving and celebration.
  That the logo uses contemporary styles / fonts reflecting our contemporary business name and that it is a new product. That the logo is edgy/ innovative.
  That it includes an association with floristry, and recognises that our product is art
  That it messages our high standard of customer service, including a quick and easy transaction and prompt delivery.
  
  

Nice to have

• That it messages the e commerce nature of our business

Should not have

• No rockets thanks

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Files

Download all files - 1.6 MB