Vintage Papercrafting Studio needs a logo design for blog, social media, and retail tags.

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This customer received 68 logo designs from 19 designers. They chose this logo design from Sergio Coelho as the winning design.
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Logo Design Brief
I need a logo design that reflects a warm, vintage feel of my products and conveys a passion for my medium - paper. The "fire" in PaperFire has more to do with the passion of my company and capturing people's stories. I am not interested in any flames in the logo. I create vintage memory boxes, junk journals, and home decor that evokes great memories.
I am branching out into teaching classes in my studio in Austin, Texas. My studio is in an old cattle barn. My logo should convey an artist passionate about telling your story in a vintage, mixed media way. P.S. I like the look of birch wood but please dont be limited by using it in logo.
Target Market(s)
Creative types, mainly women,
Industry/Entity Type
Retail
Logo Text
PaperFire Studio
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- a clean look. I am open to new looks for my studio. Have fun !
Nice to have
- I do like nature themes - birch wood. It is in the banner of my blog. I have my old logo on it and I hate it.
Should not have
- No flames. Please dont play off the word fire. I use fire in the name of my business for being passionate about something.