Amplify Gigs music entertainment provider needs logo!

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This customer received 78 logo designs from 28 designers. They chose this logo design from GLDesigns as the winning design.
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Logo Design Brief
Music and entertainment business requires a logo - Amplify provides bands and other entertainment to companies and large events. We require a new logo as part of a brand refresh, you can see our previous logo on http://www.amplifygigs.org.
The logo will be viewed by large companies and business people, so it should have a fun but still corporate feel. We will require horizontal (header) and vertical (pull-up banner) orientations, along with B&W versions. Preferably limited to 4 colours for printing, it can be an icon/image combined with "Amplify" as text.
Target Market(s)
Corporate, business, public entertainment/government
Industry/Entity Type
Business
Logo Text
Amplify
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Amplify (the word) should be prominent, either inside or beside the logo. Should also work well as B&W and colour
Nice to have
- Flexibility for the logo to work in both portrait and landscape formats
Should not have
- Should not be complex or overly ornate. Also should not have colours in the pink through orange range (preference is for blues through greens)