TUXIT

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This customer received 109 logo designs from 38 designers. They chose this logo design from MrBranding as the winning design.
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Logo Design Brief
TUXIT is a entirely brand new concept of converting any suit into a tuxedo for a evening and uncover ting it back to your suit for work the next day. "TUXIT will make renting a tuxedo obsolete! TUXIT package includes custom lapels, matching button covers, and matching bowtie. A complete tuxedo transformation.
In the future TUXIT will also include styled lapels with different prints and various fabrics giving the consumer a sense of being his own designer.
I need a logo. my target market is anyone from 16 to 30. I need one with a white back ground and also one with a black background. I also need it to look perfect in a small or large scale.
*this product will mostly target guys going to prom and grooms but I do "not" want to limit myself with that market due to the fact this will evolve to a styling accessory in the future.
open to all styles though. Also looking for business card and stationary ideas. *please no clip art
also 3rd option means Converting suit, instead of buying a new one or second, renting one.
thank you
Updates
Added Monday, September 30, 2013
NEW NAME!!!!!!!!! EASIER NAME. PLEASE SEND ALL DESIGNS! THANK YOU AND BEST OF LUCK!
Added Monday, September 30, 2013
lets focus on tuxit. not so much with 3rd option. looking for something BOLD.. maybe a bold script with design.
Added Thursday, October 17, 2013
bold semi script font. maybe with lapels in the background
Added Wednesday, October 23, 2013
Target Market(s)
16-30 male
Industry/Entity Type
Business
Logo Text
3rd Option
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.