Bruce Steel Erectors Ltd (Construction Company) Logo Redesign

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This customer received 85 logo designs from 30 designers. They chose this logo design from emrenix as the winning design.
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We would like to redesign a old logo that we previously used. The company is a steel erection / construction company that operates in the Oil & Gas Sector. The company name is "Bruce Steel Erectors Ltd" however it is acceptable that "BSE" is used. The logo is required to be in a blue color. We are looking for a more modern design that is more professional.
Target Market(s)
Oil and Gas and the Construction / Engineering Industry. The company is a construction company.
Industry/Entity Type
Structural Steel
Logo Text
BSE or Bruce Steel Erectors Ltd.
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Blue as the theme.
Should not have
- Abstract, logo/emblem other than a lattice crane. Crane is optional.