• US$160

• 174 designs

• 36 designers

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Logo Design Brief

Looking for a modern, minimal, masculine, geometric logo, that is primarily black and white. Perhaps a small urban landscape or more abstract brick and mortar background design can accomplish this. It will be for my largely commercial real estate business. It should be bold and easy to read. It should translate well to common real estate signage which will need space for a phone number, 'for sale' or 'for lease' or 'space available'. I think the design should be fairly simple and straight forward. I am imaging a a white background, with black lettering and black outlines. For example, if it were a cityscape, the buildings would be the white background, with the building outlines in black. If it were bricks, the bricks would be the white, and the mortar would be black. maybe it only needs to be a section of brick. maybe every corner of brick is not defined, but their are hints of mortar here or there. I am open to other suggestions and color options. I do like the ideal of the design translating well to the common white background of many signs, as well as the white, or off white background of a potential business card. I may also use your services for a webpage if this works out. I want the design to feel more commercial than residential. Think concrete and buildings as opposed to houses. Durham has it's own icons as well, including a bull, and water tower and smoke stack. The bull is maybe a bit over used, but the water tower has a nice iconic feel. I will find a picture. Design should not be to complicated, but minimal, bold, geometric, black and white (maybe a little color), masculine, easy to read.

Target Market(s)

Local potential buyers, sellers, landlords and tenants around the Triangle are of NC

Industry/Entity Type

Real Estate

Logo Text

Deep Durham Real Estate

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Easy to read.

Nice to have

• Fairly easily translatable to medium and large real estate For Sale/For Lease signs that will also include a phone number.

Should not have

• no cursive lettering or overly organic design. shouldn't have too many colors. Would be open to a little color if designer suggested.

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Files

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