Worldwide Boat Sales/Brokerage & Customization Needs New Logo Design
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This customer received 487 logo designs from 125 designers. They chose this logo design from sourgraping as the winning design.
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Logo Design Brief
We need a new logo design for an existing company (been in business for 23 years), Custom Marine Sales, based in Fort Lauderdale, FL. We are a worldwide new and used boat sales/brokerage and also provide complete customization of boats, refits, repairs, storage, and service; our specialty is custom super yacht tenders. To learn more about our business, listed below are our website and newly created Facebook page:
http://www.custommarinesales.com/
https://www.facebook.com/cmssales2015/info/?tab=page_info
Attached is our current company logo. You will see that it is quite dated and somewhat difficult to read. The new logo can simply have the entire company name (Custom Marine Sales) or it can have both the company name and the abbreviation (CMS) like the current one -- up to you!
The final design should meet the following requirements:
- Communicate a high-end, luxury market
- Sexy and masculine
- Appear classy but flashy at the same time
- Be legible
- Include the entire company name (Custom Marine Sales); it is optional to use the abbreviation "CMS" in addition to the complete company name
Do not hesitate to contact us with any questions, comments, or concerns.
Updates
CHANGE OF DIRECTION!!! PLEASE READ: 1. WE WOULD LIKE TO HAVE SOME SORT OF LOGO EMBLEM. THE EMBLEM CAN BE ANY SHAPE (but maybe not a traditional circle/sphere -- be creative). 2. THE EMBLEM MAY OR MAY NOT CONTAIN THE ABBREVIATION "CMS" -- we are open to either version.3. THE EMBLEM MAY OR MAY NOT CONTAIN THE YEAR IN WHICH THE BUSINESS WAS STARTED -- Eg: Est. 1993.4. THE EMBLEM MAY OR MAY NOT COTAIN A BOAT OR ANY BOAT-RELATED FEATURE -- we want to keep our options open and not have our company tied to a specific type of boat. But if you decide to include something boat-related, remember that we do NOT deal with sailboats!5. THE ENTIRE COMPANY NAME, CUSTOM MARINE SALES, SHOULD BE INCLUDED IN THE LOGO. Likely, the Custom Marine Sales name will look better outside of the logo emblem since it is such a long name.6. THE LOGO MUST BE: MASCULINE, SEXY, LUXURIOUS, AND SHARP.***WE HAVE ATTACHED SOME LOGOS THAT WE LIKE AND A FEW DRAWINGS To GIVE EVERYONE AN IDEA OF WHAT WE ARE LOOKING FOR -- THANK YOU!!**We have NOT yet selected a winning design. Within the next few days, we want to see designs that fit the above criteria!! Thank you, and let us know if you have any questions!!! Added Tuesday, December 29, 2015
Target Market(s)
High-end, luxury, wealthy clients that already own high performance boats/yachts or that are looking to purchase one.
Industry/Entity Type
Business
Logo Text
Custom Marine Sales
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Some sort of emblem (any shape is fine, but be creative -- maybe not a simple circle!!)
- - Full company name, Custom Marine Sales, likely written outside of the main emblem
- - MODERN and clean!!!
- - Exude high-end, luxury, wealth
- - Be legible and sleek
- - Classy but flashy and SEXY
- - Masculine/strong
Nice to have
- CHANGE OF DIRECTION!!! PLEASE READ:
- 1. WE WOULD LIKE TO HAVE SOME SORT OF LOGO EMBLEM. THE EMBLEM CAN BE ANY SHAPE (but maybe not a traditional circle/sphere -- be creative).
- 2. THE EMBLEM MAY OR MAY NOT CONTAIN THE ABBREVIATION "CMS" -- we are open to either version.
- 3. THE EMBLEM MAY OR MAY NOT CONTAIN THE YEAR IN WHICH THE BUSINESS WAS STARTED -- Eg: Est. 1993.
- 4. THE EMBLEM MAY OR MAY NOT COTAIN A BOAT OR ANY BOAT-RELATED FEATURE -- we want to keep our options open and not have our company tied to a specific type of boats. But if you decide to include something boat-related, remember that we do NOT deal with sailboats!
- 5. THE ENTIRE COMPANY NAME, CUSTOM MARINE SALES, SHOULD BE INCLUDED IN THE LOGO. LIKELY, THE CUSTOM MARINE SALES NAME WILL LOOK BETTER OUTSIDE OF THE LOGO EMBLEM SINCE IT IS SUCH A LONG NAME.
- 6. THE LOGO MUST BE: MODERN, MASCULINE, SEXY, LUXURIOUS, AND SHARP.
- ***WE HAVE ATTACHED SOME LOGOS THAT WE LIKE AND A FEW DRAWINGS THAT WE WOULD LIKE TO SEE CREATED -- THANKS!!
Should not have
- Should not have any sailboats!! We strictly work with high-performance, power boats, and yacht tenders.